Google Ads audit · Online stores
A fixed-price review of your conversion tracking, attribution, campaign structure and catalog. You get a score and the fixes that matter most, in priority order and written so your team can apply them.
| Purchases claimed by Google Ads | 538 |
| Purchases from Google in GA4 | 412 |
| Real orders from Google | 351 |
| Overstated by Google Ads | +53% |
Most of what we find only shows up when Google Ads, GA4 and your store's real orders are compared side by side. The Google Ads dashboard alone can't show it.
Out of 100 overall, so you see at once where the problems are.
An estimate of the monthly spend going to fixable problems.
Ranked by impact and effort. Each says what's wrong, why it costs money and how to fix it, step by step.
To go through anything that isn't clear once you've read it.
Send the form. We check your store is a good fit and reply with a payment link within one working day.
Google Ads, GA4 and Merchant Center, plus an orders export from your store (Shopify, WooCommerce, PrestaShop…) without customer data.
Within three working days: your scores, the cost estimate and the fixes in priority order, ready to hand to your team.
Most agencies give audits away to win a monthly retainer, so the report tends to end with "hire us". This one is the product. The scope is fixed, the price is fixed, and every fix is written so your own team or current agency can apply it.
If you later want us to manage your ads, the €149 comes off the first invoice.
You should be able to fix it without us. If you can't, the report isn't good enough.
We specialise in Google Ads for ecommerce. We manage high-budget accounts in international markets, in highly competitive sectors, and we've worked as consultants for companies across many industries.
Our day-to-day is launch strategy, building automation to optimise accounts at scale, and improving ROAS month after month. The audit applies the same checks we run on the accounts we manage.
You deal directly with the person doing the work. The same person reviews your account, writes the report and answers your questions. No account managers, no juniors.
Read-only access to Google Ads, GA4 and Google Merchant Center. We can't change anything in your accounts.
No. An export of orders and revenue by day and channel is enough, without any customer data.
For now the audit covers Google Ads only: campaigns, conversion tracking, attribution and Merchant Center. We don't review Meta campaigns.
It's built for online stores already spending on ads every month. If your spend is too low for the audit to pay for itself, we'll say so before you pay.
We check that Consent Mode v2 is technically implemented and working. That's a technical review, not legal advice on privacy compliance.
Fixed price, plus VAT where applicable.
Nothing to pay now. We reply within one working day to confirm the fit and send a payment link.